fractional leadership
Fractional leadership support for organizations ready to build stronger communications, connection, and community impact.
Support that meets you where you are
Not every organization needs a full-time executive to lead inclusive communications, community engagement, or partnership work, but many do need experienced support to bring clarity, momentum, and structure to the table. That is where we come in.
RaiseHER Co. offers flexible, senior-level support for nonprofits, associations, public-facing organizations, post-secondary institutions, community initiatives, and purpose-led teams that are growing, evolving, or navigating change. We help organizations strengthen their voice, deepen trust, and build the kind of internal capacity that creates lasting impact.
At RaiseHER Co., we know that meaningful change takes more than good intentions. It takes thoughtful strategy, strong relationships, clear communication, and leaders who can help move the work forward.
Through fractional and consulting support, we partner with organizations that need senior-level guidance in communications, branding, public relations, partnerships, sponsorship, fundraising, and community engagement without bringing on another full-time hire.
Your primary Team
Together, Skylar and Talitha offer a rare blend of strategic expertise and lived community leadership. For the past eight years, they have helped grow RaiseHER Co. into an inclusive, intergenerational movement rooted in advocacy, collaboration, and leadership development, giving them firsthand experience in building trust, mobilizing community, leading partnerships, and creating spaces where people feel seen, supported, and empowered.
Skylar gerard
Co-Founder & Chief Impact Officer
Skylar (she/her) is a strategic communications and community impact leader who brings 10+ years experience across marketing, brand strategy, communications, community engagement, fundraising, sponsorship, and community investment. Her background spans financial services, hospitality and events, retail, telecommunications, and nonprofit environments, where she has helped lead integrated marketing and communications campaigns, build meaningful partnerships, strengthen visibility, and connect organizational goals to community impact.
talitha Mccloskey
Co-Founder & Chief Disruption Officer
Talitha (she/her) is a communications, partnerships, and advocacy leader with experience across public relations, stakeholder engagement, community building, impact partnerships, government relations, and funded program development. She brings a deep understanding of how strategy, storytelling, and relationship-building work together to create real opportunities for organizations and the communities they serve.
OUR SERVICES
Our fractional and consulting work is designed to meet organizations where they are and support what they need most. The below is a list of some of the core services we offer.
Communications and brand leadership
We help organizations find the words, direction, and structure to communicate with greater clarity and confidence. This can include communications strategy, messaging, brand positioning, campaign planning, public relations support, executive communications, and storytelling that reflects your values and resonates with the people you serve.
Community engagement and stakeholder relationships
We support organizations in building stronger relationships with their communities, partners, members, funders, sponsors, and stakeholders. From engagement planning and facilitation to community-informed communications and relationship strategy, we help create more thoughtful, connected, and trust-based approaches to leadership and outreach.
Partnerships, sponsorship, and funding support
We help organizations strengthen how they build and sustain partnerships by creating strategies that are values-aligned, well-positioned, and mutually beneficial. This can include sponsorship development, partnership mapping, collaboration strategy, funding-related communications, government relations support, and opportunities to align mission with momentum.
Events, campaigns, and special initiatives
Whether you are launching something new, hosting an event, leading a campaign, or moving through a season of change, we can help shape the strategy and communications around it. We bring support in planning, promotion, partner coordination, audience experience, and the kind of thoughtful execution that helps good ideas land well.
How we work
-
Ongoing, contracted support for organizations that need trusted leadership in communications, branding, engagement, partnerships, or public relations.
-
Defined-scope support for campaigns, launches, events, partnership strategy, communications planning, engagement processes, or special initiatives.
-
Strategic guidance for leaders, teams, boards, and organizations who need a thought partner, facilitator, or experienced voice alongside them for communications, advocacy or DEI or ESG strategic development.
why raiseher Co.?
RaiseHER Co. has spent years building programs, events, partnerships, and opportunities that uplift women and girls across Saskatchewan through leadership development, connection, and community collaboration. That work has been made possible through strong relationships, thoughtful partnership design, and a commitment to creating spaces where people feel empowered to grow, advocate, and lead.
Our work is grounded in more than professional experience alone. It is rooted in years of showing up for community, building relationships across sectors, creating programs and spaces for leadership development, and doing the real work of advocacy, collaboration, and connection in practice.
When we support an organization, we are not bringing a one-size-fits-all approach. We are bringing strategy shaped by lived experience, communications informed by community, and leadership that understands both the heart of the work and the discipline it takes to carry it forward.
FAQs
Yes. RaiseHER Co. can serve as your fractional in-house communications, marketing, or brand team when you need senior strategy and reliable execution without hiring multiple full-time roles.
We can provide support across communications planning, brand and messaging, campaign development, media relations, digital content direction, internal communications, stakeholder engagement, events, partnerships, sponsorship, fundraising, and community investment. We take the time to understand your organization, priorities, audiences, team, and goals so our support feels integrated, intentional, and connected to your day-to-day work.
This model is a strong fit for organizations that need consistent communications leadership but are not ready to build a full internal department.
Can RaiseHER Co. serve as our in-house communications team?
1
Absolutely. We can work alongside your in-house marketing, communications, fundraising, leadership, or community engagement team to add capacity, senior oversight, and specialized expertise.
Depending on your needs, we may lead strategy, support priority projects, mentor team members, strengthen planning processes, create templates and systems, provide executive-level counsel, or step in during periods of growth, transition, leave coverage, or increased public visibility.
Our goal is to make your internal team stronger, more confident, and better equipped to carry the work forward.
Can RaiseHER Co. work alongside our existing teams?
2
A fractional communications and advocacy team provides part-time senior-level leadership and support without the cost or commitment of hiring a permanent full-time team.
RaiseHER can help your organization clarify priorities, strengthen brand messaging, build campaigns, plan public relations activity, improve stakeholder communications, develop partnerships, support events, and create practical systems that make day-to-day communications easier.
You receive the expertise you need at a level of involvement that fits your goals, timeline, team capacity, and budget.
What does a fractional communications & advocacy team do?
3
When is fractional leadership the right fit?
4
Fractional leadership is a strong option when your organization:
Needs senior communications, marketing, brand, partnership, fundraising, sponsorship, or community engagement expertise but does not require a full-time executive.
Has an internal team that needs strategic direction, mentorship, or additional capacity.
Is preparing for a major campaign, event, brand evolution, launch, funding initiative, or period of change.
Is experiencing growth, turnover, parental leave, restructuring, or a temporary leadership gap.
Needs help building stronger systems before making a permanent hire.
Wants experienced leadership without the time, risk, and cost of a traditional recruitment process.
RaiseHER Co. provides flexible support across:
Communications and advocacy strategy and planning
Marketing strategy and campaign development
Brand positioning, messaging, and storytelling
Public relations, media relations, and spokesperson preparation
Community engagement and stakeholder communications
Partnership, sponsorship, fundraising, and community investment strategy
Government relations, advocacy communications, and funding-related storytelling
Event strategy, promotion, audience experience, and partner coordination
Internal communications, team coaching, templates, and communications systems
We tailor every engagement to the work that will create the greatest value for your organization
5
What services can RaiseHER Co. provide fractionally?
Do you only provide strategy, or can you help implement the work?
6
We do both. RaiseHER Co. can provide high-level strategy, but we also understand that a plan only matters if there is capacity to bring it to life.
Depending on the engagement, we can support messaging, communications calendars, campaign plans, content direction, public relations materials, partner communications, partnership outreach, sponsorship materials, event promotion, facilitation, and project leadership.
We help move the work from intention to action.
How is RaiseHER Co. different from a traditional marketing agency?
7
Traditional agencies often focus on defined deliverables, campaigns, creative production, or media buying. RaiseHER can support defined projects, but our approach is rooted in becoming a trusted extension of your leadership team.
We bring senior-level strategic counsel alongside practical implementation, with particular strengths in community engagement, public trust, relationship-building, inclusive communications, advocacy, partnerships, fundraising, sponsorship, and purpose-led storytelling.
Our work is also informed by years of building RaiseHER as a community-rooted leadership movement. We understand that meaningful communications are not only about being seen — they are about helping people feel connected, included, and moved to act.
What does it cost to work with RaiseHER Co.?
8
The cost of working with RaiseHER depends on the tasks involved, the timeline, the scope of work, and the level of leadership or delivery support required.
Some organizations need focused support for a campaign, event, communications plan, workshop, or partnership initiative. Others need ongoing fractional leadership across several months. Because every organization and engagement is different, we do not use one fixed rate or package for all clients.
The first step is to complete the Services Intake Form linked above on this page. Once we have reviewed your needs and agreed that moving to the next step makes sense, we will provide a quote based on the recommended scope of work, timeline, deliverables, and engagement model.
After you submit the Services Intake Form, we review your goals, organizational capacity, timeline, and the type of support you are seeking.
If there is alignment, we will contact you within 5 business days to discuss your needs further and determine whether it makes sense to move to the next step. This may include a discovery conversation, a recommended scope of work, or a proposal and quote.
We want to make sure the engagement is useful, realistic, and well suited to both your team and the work ahead.
What happens after we complete the Services Intake Form?
9
No. RaiseHER is rooted in advancing women and girls through inclusive leadership, advocacy, connection, and community impact. We bring those values into every engagement while working with a broad range of organizations that want to communicate more thoughtfully, lead more inclusively, build stronger, equitable relationships with its employees and the community, and create meaningful impact.
We are especially aligned with organizations that value people, equity, collaboration, community, and purpose.
Do you only work with women-focused organizations or initiatives?
10
The RISE Program is designed to support leaders at every stage. Whether you are just beginning your leadership journey, guiding a team, or driving meaningful change within your organization, RISE meets you where you are and helps you grow with clarity, confidence, and purpose.